ื“ืœื’ ืœืชื•ื›ืŸ ื”ืจืืฉื™
ื›ื™ืกื•ื™ ื‘ื™ื˜ื•ืœ

ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ ื˜ื™ืกื” - ื”ืžื“ืจื™ืš ื”ืžืœื 2026

ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ ื˜ื™ืกื” ืžื’ืŸ ืขืœ ื”ื”ืฉืงืขื” ืฉืœืš ื‘ืžืงืจื” ืฉืชืฆื˜ืจืš ืœื‘ื˜ืœ ืืช ื”ื ืกื™ืขื”. ืขืœื•ืช ื”ื›ื™ืกื•ื™: 30-90 ืฉ"ื—, ืชืงืจืช ื”ื—ื–ืจ: 10,000-20,000 ืฉ"ื—. ื‘ืžื“ืจื™ืš: ืžื” ื‘ื“ื™ื•ืง ืžื›ื•ืกื”, ื‘ื™ื˜ื•ืœ ืžื›ืœ ืกื™ื‘ื”, ื•ื”ืฉื•ื•ืืช ืžื—ื™ืจื™ื.

ื”ืฉื•ื•ื” ื‘ื™ื˜ื•ื—ื™ ื‘ื™ื˜ื•ืœ
ื›ื™ืกื•ื™ื™ื

ืžื” ืžื›ื•ืกื” ื‘ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ ื˜ื™ืกื”?

ืœื ื›ืœ ืกื™ื‘ื” ืœื‘ื™ื˜ื•ืœ ืžื–ื›ื” ื‘ืคื™ืฆื•ื™ - ื—ืฉื•ื‘ ืœื”ื›ื™ืจ ืืช ื”ื›ื™ืกื•ื™ื™ื

ื‘ื™ื˜ื•ืœ ืžืกื™ื‘ื” ืจืคื•ืื™ืช

ืžื—ืœื”, ืคืฆื™ืขื” ืื• ืืฉืคื•ื– ืฉืœ ื”ืžื‘ื•ื˜ื— ืื• ืงืจื•ื‘ ืžืฉืคื—ื” ืžื“ืจื’ื” ืจืืฉื•ื ื”

ืžื›ื•ืกื”

ืื‘ืœ ื‘ืžืฉืคื—ื”

ืคื˜ื™ืจื” ืฉืœ ืงืจื•ื‘ ืžืฉืคื—ื” ืžื“ืจื’ื” ืจืืฉื•ื ื” ืขื“ 30 ื™ื•ื ืœืคื ื™ ื”ื ืกื™ืขื”

ืžื›ื•ืกื”

ื’ื™ื•ืก ืžื™ืœื•ืื™ื

ืฆื• ื’ื™ื•ืก ืœืžื™ืœื•ืื™ื ืฉื”ืชืงื‘ืœ ืื—ืจื™ ื”ื–ืžื ืช ื”ื˜ื™ืกื”

ืžื›ื•ืกื”

ืคื™ื˜ื•ืจื™ื ืžืขื‘ื•ื“ื”

ืคื™ื˜ื•ืจื™ื ืœื ืฆืคื•ื™ื™ื (ืœื ื”ืชืคื˜ืจื•ืช) ืื—ืจื™ ื”ื–ืžื ืช ื”ื ืกื™ืขื”

ืžื›ื•ืกื”

ื‘ืขื™ื•ืช ื•ื™ื–ื”

ืกื™ืจื•ื‘ ื•ื™ื–ื” - ืžื›ื•ืกื”. ืื™ ื”ื’ืฉืช ื‘ืงืฉื” ื‘ื–ืžืŸ - ืœื ืžื›ื•ืกื”

ื—ืœืงื™

ืฉื™ื ื•ื™ ื“ืขืช

ื”ื—ืœื˜ื” ืœื ืœื ืกื•ืข ืœืœื ืกื™ื‘ื” ืžื•ื›ืจืช

ืœื ืžื›ื•ืกื”

ื‘ืขื™ื•ืช ื›ืœื›ืœื™ื•ืช

ืงื•ืฉื™ ืœืžืžืŸ ืืช ื”ื ืกื™ืขื” ืื• ืฉื™ื ื•ื™ ื‘ืชื ืื™ ืขื‘ื•ื“ื”

ืœื ืžื›ื•ืกื”

ืื™ืจื•ืข ื‘ื˜ื—ื•ื ื™/ืžื–ื’ ืื•ื•ื™ืจ

ืชืœื•ื™ ื‘ืคื•ืœื™ืกื” - ื—ืœืงืŸ ืžื›ืกื•ืช ื”ืชืจืื•ืช ื ืกื™ืขื” ืจืฉืžื™ื•ืช

ื—ืœืงื™
ืžื” ืงื•ื‘ืข ืืช ื”ืžื—ื™ืจ

ืืจื‘ืขื” ื“ื‘ืจื™ื ืฉืงื•ื‘ืขื™ื ืืช ื”ืคืจืžื™ื” ื•ืืช ื”ืชืงืจื”

ื•ืื—ื“ ืžื”ื, ืžื•ืขื“ ื”ืจื›ื™ืฉื”, ื™ื›ื•ืœ ืœื‘ื˜ืœ ืืช ื”ื›ื™ืกื•ื™ ื‘ืœื™ ืœืฉื ื•ืช ืืช ื”ืžื—ื™ืจ ื‘ื›ืœืœ

ืืจื‘ืขื” ื“ื‘ืจื™ื ืฉืงื•ื‘ืขื™ื ืืช ื”ืคืจืžื™ื” ื•ืืช ื”ืชืงืจื”
ื”ื’ื•ืจื ืžื” ื”ื•ื ืขื•ืฉื” ืžื” ืœื‘ื“ื•ืง ื‘ืคื•ืœื™ืกื” ื”ืžืœื›ื•ื“ืช
ืขืœื•ืช ื”ื ืกื™ืขื” ื”ืžื ื•ืข ื”ืจืืฉื™ ืฉืœ ื”ืคืจืžื™ื” ื•ืฉืœ ื”ืชืงืจื” ื”ืื ื”ืชืงืจื” ืžื›ืกื” ืืช ืžืœื•ื ืžื” ืฉืฉื™ืœืžืชื - ื˜ื™ืกื•ืช, ืžืœื•ื ื•ืช, ื”ืฉื›ืจืช ืจื›ื‘ ื•ืื˜ืจืงืฆื™ื•ืช ืฉื”ื•ื–ืžื ื• ืžืจืืฉ ืœื‘ื˜ื— ืœืคื™ ืžื—ื™ืจ ื”ื˜ื™ืกื” ื‘ืœื‘ื“ ื•ืœืฉื›ื•ื— ืืช ืฉืืจ ื”ื”ื–ืžื ื•ืช
ืžื•ืขื“ ืจื›ื™ืฉืช ื”ื‘ื™ื˜ื•ื— ืื™ื ื• ืžืฉืคื™ืข ืขืœ ื”ืžื—ื™ืจ, ืื‘ืœ ืงื•ื‘ืข ืžื” ืžื›ื•ืกื” ืจื›ืฉื• ืืช ื”ื›ื™ืกื•ื™ ืกืžื•ืš ื›ื›ืœ ื”ืืคืฉืจ ืœืžื•ืขื“ ื”ื”ื–ืžื ื” ืื™ืจื•ืข ืฉืงืจื” ืื• ืฉื”ื™ื” ื™ื“ื•ืข ืœืคื ื™ ืจื›ื™ืฉืช ื”ืคื•ืœื™ืกื” ืื™ื ื• ืžื›ื•ืกื”. ืจื›ื™ืฉื” ืžืื•ื—ืจืช ืžื•ืฆื™ืื” ืžื”ื›ื™ืกื•ื™ ื‘ื“ื™ื•ืง ืืช ื”ืกื™ื‘ื•ืช ืฉื›ื‘ืจ ืžืจื—ืคื•ืช ื‘ืื•ื•ื™ืจ
ื’ื™ืœ ื”ืžื‘ื•ื˜ื— ื•ืžืฆื‘ ืจืคื•ืื™ ืงื™ื™ื ืžื™ื™ืงืจ, ื•ืœืขื™ืชื™ื ื“ื•ืจืฉ ื”ืฆื”ืจืช ื‘ืจื™ืื•ืช ื ืคืจื“ืช ื”ืื ืžืฆื‘ ืจืคื•ืื™ ืงื™ื™ื ืžื›ื•ืกื”, ื•ื‘ืื™ืœื• ืชื ืื™ื - ื–ื” ื‘ื“ืจืš ื›ืœืœ ืกืขื™ืฃ ื ืคืจื“ ื‘ืคื•ืœื™ืกื” ืœื”ื ื™ื— ืฉื‘ื™ื˜ื•ืœ ืžืกื™ื‘ื” ืจืคื•ืื™ืช ืžื›ืกื” ื’ื ื”ื—ืžืจื” ืฉืœ ืžืฆื‘ ืฉื”ื™ื” ืงื™ื™ื ืœืคื ื™ ื”ืจื›ื™ืฉื”
ื”ืžืกืœื•ืœ ืฉื ื‘ื—ืจ ื‘ื™ื˜ื•ืœ ืžืกื™ื‘ื” ืžื•ื›ืจืช ืžื•ืœ ื‘ื™ื˜ื•ืœ ืžื›ืœ ืกื™ื‘ื”, ื•ื”ืฉืชืชืคื•ืช ืขืฆืžื™ืช ืื™ื–ื” ืžืฉื ื™ ื”ืžืกืœื•ืœื™ื, ืžื” ืฉื™ืขื•ืจ ื”ื”ื—ื–ืจ ื‘ื›ืœ ืื—ื“, ื•ืžื” ื”ื”ืฉืชืชืคื•ืช ื”ืขืฆืžื™ืช ืœื”ืฉื•ื•ืช ืžื—ื™ืจ ืฉืœ ืžืกืœื•ืœ ืกื™ื‘ื”-ืžื•ื›ืจืช ืžื•ืœ ืžืกืœื•ืœ ืžื›ืœ-ืกื™ื‘ื”. ืืœื” ืฉื ื™ ืžื•ืฆืจื™ื ืฉื•ื ื™ื

ืœืžื” ืื™ืŸ ื›ืืŸ ื˜ื‘ืœืช ืžื—ื™ืจื™ื ืœืคื™ ื—ื‘ืจื”?

ื›ื™ ืคืจืžื™ื™ืช ื‘ื™ื˜ื•ื— ื ืกื™ืขื•ืช ืื™ื ื” ืžืชืคืจืกืžืช ื›ืžื—ื™ืจื•ืŸ - ื”ื™ื ื ื’ื–ืจืช ืžืขืœื•ืช ื”ื ืกื™ืขื”, ืžื”ื™ืขื“, ืžืžืฉืš ื”ืฉื”ื•ืช, ืžื’ื™ืœ ื”ื ื•ืกืขื™ื ื•ืžื”ืžืกืœื•ืœ ืฉื ื‘ื—ืจ, ื•ืžื—ื•ืฉื‘ืช ื‘ื›ืœ ื—ื‘ืจื” ื‘ื ืคืจื“. ื’ื ืชืงืจืช ื”ื‘ื™ื˜ื•ืœ ื•ื”ื”ืฉืชืชืคื•ืช ื”ืขืฆืžื™ืช ืื™ื ืŸ ืชื›ื•ื ื” ืฉืœ ื—ื‘ืจื” ืืœื ืคืจืžื˜ืจื™ื ืฉืœ ื”ืคื•ืœื™ืกื” ืฉืจื›ืฉืชื.

ืžื” ื›ืŸ ืขื•ืฉื™ื - ื—ืฉื‘ื• ืงื•ื“ื ืืช ืขืœื•ืช ื”ื ืกื™ืขื” ื”ืžืœืื”, ื›ื•ืœืœ ื›ืœ ืžื” ืฉื”ื•ื–ืžืŸ ื•ืฉื•ืœื ืžืจืืฉ, ื•ื”ืจื™ืฆื• ืืช ื”ืžื—ืฉื‘ื•ื ื™ื ืฉืœ ื›ืžื” ื—ื‘ืจื•ืช ืขืœ ืื•ืชื• ืชืืจื™ืš, ืื•ืชื• ื™ืขื“ ื•ืื•ืชื” ืชืงืจื”. ื•ื—ืฉื•ื‘ ืžื”ืžื—ื™ืจ: ืจื›ืฉื• ืกืžื•ืš ืœืžื•ืขื“ ื”ื”ื–ืžื ื”, ื›ื™ ืžืจื’ืข ืฉืกื™ื‘ื” ื›ืœืฉื”ื™ ื›ื‘ืจ ื™ื“ื•ืขื” ื”ื™ื ื™ื•ืฆืืช ืžื”ื›ื™ืกื•ื™.

CFAR

ื‘ื™ื˜ื•ืœ ืจื’ื™ืœ vs ื‘ื™ื˜ื•ืœ ืžื›ืœ ืกื™ื‘ื”

Cancel For Any Reason (CFAR) ืžืืคืฉืจ ืœื‘ื˜ืœ ืžื›ืœ ืกื™ื‘ื” - ืื‘ืœ ืขื•ืœื” ื™ื•ืชืจ

ื‘ื™ื˜ื•ืœ ืจื’ื™ืœ vs ื‘ื™ื˜ื•ืœ ืžื›ืœ ืกื™ื‘ื”
ืชื›ื•ื ื” ื‘ื™ื˜ื•ืœ ืจื’ื™ืœ ื‘ื™ื˜ื•ืœ ืžื›ืœ ืกื™ื‘ื” (CFAR)
ื‘ื™ื˜ื•ืœ ืžื›ืœ ืกื™ื‘ื”
ื”ื—ื–ืจ ืžืœื (100%) ืจืง ืกื™ื‘ื•ืช ืžื•ื›ืจื•ืช 75% ืžื”ืขืœื•ืช
ืฉื™ื ื•ื™ ื“ืขืช
ืขืœื•ืช ื ื•ืกืคืช ื›ืœื•ืœ +30-50%
ืชืงื•ืคืช ื‘ื™ื˜ื•ืœ ืขื“ ื™ื•ื ื”ื™ืฆื™ืื” ืขื“ 48 ืฉืขื•ืช ืœืคื ื™

ืžืชื™ ืœื‘ื—ื•ืจ CFAR? ื›ืืฉืจ ื”ื ืกื™ืขื” ื™ืงืจื” ืžืื•ื“ (ืžืขืœ 10,000 ืฉ"ื—), ื™ืฉ ืื™-ื•ื“ืื•ืช ืœื’ื‘ื™ ื”ื™ืฆื™ืื” (ืขื‘ื•ื“ื”, ื‘ืจื™ืื•ืช), ืื• ื›ืืฉืจ ื”ื”ื–ืžื ื•ืช ืœื ื ื™ืชื ื•ืช ืœื‘ื™ื˜ื•ืœ. ืœืจื•ื‘ ื”ื ื•ืกืขื™ื, ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ ืจื’ื™ืœ ืžืกืคื™ืง.

ื˜ื™ืคื™ื ืœืฉื™ืžื•ืฉ ื ื›ื•ืŸ ื‘ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ

1

ืงื ื” ืžื™ื“ ืื—ืจื™ ื”ื–ืžื ืช ื”ื˜ื™ืกื”

ื›ื™ืกื•ื™ ื‘ื™ื˜ื•ืœ ื ื›ื ืก ืœืชื•ืงืฃ ืžืจื’ืข ื”ืจื›ื™ืฉื”. ืื ืชืงื ื” ื™ื•ื ืœืคื ื™ ื”ื˜ื™ืกื”, ืœื ืชื”ื™ื” ืžื›ื•ืกื” ืขืœ ืื™ืจื•ืขื™ื ืฉืงืจื• ืงื•ื“ื.

2

ื‘ื“ื•ืง ืืช ืชืงื•ืคืช ื”ื”ืžืชื ื”

ื—ืœืง ืžื”ืคื•ืœื™ืกื•ืช ื“ื•ืจืฉื•ืช 14 ื™ื•ื ื”ืžืชื ื” ืœื›ื™ืกื•ื™ ื‘ื™ื˜ื•ืœ ืžืกื™ื‘ื•ืช ืจืคื•ืื™ื•ืช ืฉืœ ืงืจื•ื‘ ืžืฉืคื—ื”.

3

ืฉืžื•ืจ ืืช ื›ืœ ื”ืžืกืžื›ื™ื

ืื™ืฉื•ืจ ืจืคื•ืื™, ืฆื• ืžื™ืœื•ืื™ื, ืžื›ืชื‘ ืคื™ื˜ื•ืจื™ื - ื›ืœ ืžืกืžืš ืจืœื•ื•ื ื˜ื™ ื ื“ืจืฉ ืœืชื‘ื™ืขื”.

4

ื”ื•ื“ืข ืžื™ื“ ืœื—ื‘ืจืช ื”ื‘ื™ื˜ื•ื—

ื‘ืจื’ืข ืฉืืชื” ื™ื•ื“ืข ืฉืชืฆื˜ืจืš ืœื‘ื˜ืœ - ื”ืชืงืฉืจ ืœื—ื‘ืจืช ื”ื‘ื™ื˜ื•ื— ืœืคื ื™ ื‘ื™ื˜ื•ืœ ื”ื˜ื™ืกื”.

ืฉืืœื•ืช ื ืคื•ืฆื•ืช

ืฉืืœื•ืช ื•ืชืฉื•ื‘ื•ืช ืขืœ ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ ื˜ื™ืกื”

ืžื” ื”ื”ื‘ื“ืœ ื‘ื™ืŸ ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ ืจื’ื™ืœ ืœื‘ื™ื˜ื•ืœ ืžื›ืœ ืกื™ื‘ื” (CFAR)?
ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ ืจื’ื™ืœ ืžื›ืกื” ืจืง ืกื™ื‘ื•ืช ืกืคืฆื™ืคื™ื•ืช: ืžื—ืœื”, ืคื˜ื™ืจื”, ืžื™ืœื•ืื™ื, ืคื™ื˜ื•ืจื™ื. ื‘ื™ื˜ื•ืœ ืžื›ืœ ืกื™ื‘ื” (Cancel For Any Reason) ืžืืคืฉืจ ืœื‘ื˜ืœ ืžื›ืœ ืกื™ื‘ื”, ื›ื•ืœืœ ืฉื™ื ื•ื™ ื“ืขืช, ืื‘ืœ ืžื—ื–ื™ืจ ืจืง 75% ืžื”ืขืœื•ืช ื•ืขื•ืœื” 30-50% ื™ื•ืชืจ. ืžืชืื™ื ืœื˜ื™ื•ืœื™ื ื™ืงืจื™ื ืžืื•ื“ ืื• ื ืกื™ืขื•ืช ืœื ื•ื“ืื™ื•ืช.
ืžืชื™ ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ ื˜ื™ืกื” ืœื ื™ืฉืœื?
ืœื ื™ืฉืœื ืขืœ: ืฉื™ื ื•ื™ ื“ืขืช, ืงื•ืฉื™ ื›ืœื›ืœื™, ืžื—ืœื” ืฉื”ื™ื™ืชื” ืงื™ื™ืžืช ืœืคื ื™ ื”ืจื›ื™ืฉื” (ืืœื ืื ื”ืฆื”ืจืช ื•ืจื›ืฉืช ื”ืจื—ื‘ื”), ืื™ ื”ื’ืฉืช ื•ื™ื–ื” ื‘ื–ืžืŸ, ื‘ื™ื˜ื•ืœ ืขืงื‘ ืื™ืจื•ืข ืฉื™ื“ืขืช ืขืœื™ื• ื‘ืขืช ื”ืจื›ื™ืฉื”, ืื• ื‘ื™ื˜ื•ืœ ืื—ืจื™ ืžื•ืขื“ ื”ื™ืฆื™ืื”.
ื›ืžื” ืžื—ื–ื™ืจื™ื ื‘ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ ื˜ื™ืกื”?
ื‘ื“ืจืš ื›ืœืœ 100% ืžื”ืขืœื•ื™ื•ืช ืฉืœื ื ื™ืชืŸ ืœื”ื—ื–ื™ืจ (Non-refundable), ืขื“ ืชืงืจืช ื”ื‘ื™ื˜ื•ื— (ืœืจื•ื‘ 10,000-20,000 ืฉ"ื—). ืคื—ื•ืช ื”ืฉืชืชืคื•ืช ืขืฆืžื™ืช ืฉืœ 150-300 ืฉ"ื—. ื‘ื‘ื™ื˜ื•ืœ ืžื›ืœ ืกื™ื‘ื” - 75% ื‘ืœื‘ื“.
ื”ืื ื›ื“ืื™ ืœืงื ื•ืช ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ ื’ื ืœื˜ื™ืกื•ืช ื–ื•ืœื•ืช?
ืœื˜ื™ืกื•ืช ื–ื•ืœื•ืช (ืขื“ 1,000 ืฉ"ื—) ืœืจื•ื‘ ืœื ื›ื“ืื™. ื‘ื™ื˜ื•ื— ื‘ื™ื˜ื•ืœ ืขื•ืœื” 30-80 ืฉ"ื— ื•ืขื ื”ืฉืชืชืคื•ืช ืขืฆืžื™ืช ืฉืœ 200 ืฉ"ื—, ื”ื”ื—ื–ืจ ื”ืคื•ื˜ื ืฆื™ืืœื™ ืงื˜ืŸ. ืœื˜ื™ืกื•ืช ื™ืงืจื•ืช (ืžืขืœ 3,000 ืฉ"ื—) ืื• ื—ื‘ื™ืœื•ืช ื ื•ืคืฉ - ื‘ื”ื—ืœื˜ ื›ื“ืื™.
ืžื” ื ื—ืฉื‘ ืงืจื•ื‘ ืžืฉืคื—ื” ืžื“ืจื’ื” ืจืืฉื•ื ื”?
ื‘ื“ืจืš ื›ืœืœ: ื‘ืŸ/ื‘ืช ื–ื•ื’, ื™ืœื“ื™ื, ื”ื•ืจื™ื, ืื—ื™ื. ื—ืœืง ืžื”ืคื•ืœื™ืกื•ืช ื›ื•ืœืœื•ืช ื’ื ืกื‘ื™ื, ื ื›ื“ื™ื, ื’ื™ืกื™ื ื•ื—ืžื™ื. ื—ืฉื•ื‘ ืœื‘ื“ื•ืง ืืช ื”ื”ื’ื“ืจื” ื”ืžื“ื•ื™ืงืช ื‘ืคื•ืœื™ืกื” ืฉืœืš.

ืžืชื›ื ื ื™ื ื˜ื™ื•ืœ ื™ืงืจ?

ื”ืฉื•ื•ื” ื‘ื™ื˜ื•ื—ื™ ื‘ื™ื˜ื•ืœ ื˜ื™ืกื” ื•ื•ื“ื ืฉื”ื”ืฉืงืขื” ืฉืœืš ืžื•ื’ื ืช

ืงื‘ืœ ื”ืฆืขืช ืžื—ื™ืจ

ืขืžื•ื“ื™ื ืงืฉื•ืจื™ื

ื‘ื™ื˜ื•ื— ื ืกื™ืขื•ืช - ืžื“ืจื™ืš ืžืœื

ื›ืœ ืžื” ืฉืฆืจื™ืš ืœื“ืขืช ืขืœ ื‘ื™ื˜ื•ื— ื ืกื™ืขื•ืช

ื”ืฉื•ื•ืืช ื‘ื™ื˜ื•ื—ื™ ื ืกื™ืขื•ืช

ื”ืฉื•ื•ืื” ื‘ื™ืŸ ื›ืœ ื”ื—ื‘ืจื•ืช

ื‘ื™ื˜ื•ื— ื ืกื™ืขื•ืช ื–ื•ืœ

ื”ืืคืฉืจื•ื™ื•ืช ื”ื–ื•ืœื•ืช ื‘ืฉื•ืง
ืงื‘ืœ ื”ืฆืขืช ืžื—ื™ืจ ื—ื™ื ื